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Advantage Trade Supplies
NEWS from ADVANTAGE TRADE SUPPLIES - 2007
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title NEW YEAR MESSAGE from Danny Hague, Group Commercial Director,
advantage conservatories Advantage Windows and Conservatories Ltd.

In my New Year message last year I predicted that 2006 would be a tough year. I think that as an
industry, we'd all admit that was true. It was sad to see some previously strong companies fail,
which only serves to demonstrate how difficult trading conditions had become.

Vitally important for Advantage in
2006 was the launch of the Window
Installers Warehouse network
of trade counters. Some time ago we
recognised that the setting up and
supply of trade counters is an area
in which we, as a company, excel.

We launched our initiative one year
ago and now have a national network
of over 30 branches. Our sales force
has been formidable in achieving
so much during 2006.

Our efforts were recognised by being
shortlisted in the G06 awards for
promotional campaign of the year
and there is more to come next year
as we will continue to be aggressive
in this sector and plan to have 60
branches open by the end of 2007.

This year it is my hope that the level
of business failures will begin to fall
as no one likes to see people
lose their livelihoods.

Danny Hague, Group Commercial Director,
Advantage Windows and Conservatories Limited
 
We will be developing a range of new & innovative products for our retail customers
in order to give them a competitive edge. This year they will play a vital role in the growth of Advantage.

Last year Advantage reached a number of milestones. The launch of the WIW trade counters resulted
in our highest recorded order intake. It is possible to achieve even more in 2007. The introduction of new
products, the further development of our pricing software and the single-minded dedication of our sales
team will see yet more growth. Finally, I would like to acknowledge the help that we and others have
received from the trade press - We can all benefit from their support during the coming year.
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